Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Circle K Ireland Holding Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Overall good app however it keeps logging me out and I need to sign in every time I use the app
I only use Circle K, purely out of location convenience so I downloaded the app. Firstly, the card wouldn’t add to my Apple wallet. Secondly, I only have 1c off fuel until I reach membership level 2. I’m also a member of AA & have the Payzone parking app, both of which give me 3c off Circle K fuel. Something you wouldn’t get until membership level 3 (spend €300) Why would I bother using this app? I thought the Circle K app would offer more or at least the same for using their app.
Could do with giving back better deals to play or park members such as money off in shop etc when spend certain amounts or money of price per litre of fuel when go over certain amount I myself consider to be a high user in your fuel an coffee stamps are ok but surely something else can be added also for people 👍
The new Circle K Ireland app gives you access to Extra. Every euro you spend over a three month period goes towards reaching the next Extra level, and...