Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ATIV Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The pop-ups were more than just annoying- it was nearly impossible to navigate to sessions bc they would not stop! Additionally, the session location and room number were so small, it was so hard to see I didn’t think it was even on the screen until another person pointed it out. That is CRUCIAL information! Where and when and the topic- that’s all we want to see! Work on your UI
The app is difficult to navigate logging in is very deep within the app and worse there are images all throughout the app which are labeled as “image“ without any identifier as to what they are this is embarrassing in 2021 and while you can navigate this app somewhat with voiceover you can find it difficult to locate items. I think the developer can do a better job. It is irresponsible to have images in an app just labeled as image particularly when those images are supposed to activate something or take you somewhere this is ridiculous also finding your course is also essentially not accessible with voiceover so the developer should be embarrassed by the failure to provide adequate accessibility. Not everybody going to a conference can see
Shows you the conference program, let's you plan out the sessions to attend and make notes. Saves paper and lessens the stuff you have to carry. Great idea!
The EventPilot conference app gives you instant paperless access to your entire meeting or event program. Depending on the event and app configuratio...