Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PeoplesChoice · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the new look and layout of the app, and the ease with which it allows me to access things — as long as the app is actually working. Haven’t been able to login to look at more than my balance for days because it says there’s something wrong with an SSL certificate for a URL the app accesses. It’s been really unstable in the past and I haven’t had an issue yet when I really need to access things, but it feels like it’s only a matter of time with how frequently the app is down or inaccessible.
This is the most user friendly app I’ve used thus far. It is quick and easy for the average person who is on the go and doesn’t have time to eat let alone getting to the bank. I can do everything from my devices when ever and wherever it is convenient for me. Thank you PCU, just another thing that sets you apart from all the other credit unions out there.
Touch ID is a must have nowadays. When you have to keep entering your password or you have to wait a while for it to load, it becomes more annoying than useful. When I have to call the 24 hour line to get my balance, I am not a happy camper. It’s like reliving the 90s. Sometimes it oddly says it’s downloading updates (can’t they use the usual way to download updates like every other app?), but never goes through after several seconds. Recently, I entered my pw (pain) and it kept booting me out only to completely block me. I got the same msg others have complained about....IT Dept is reviewing it. There are lots of IT companies out there....maybe shop around.
Start banking wherever you are with PeoplesChoice Mobile Banking app. Available to all PeoplesChoice Credit Union online banking customers. Available...