Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sinclair Broadcast Group, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Too many times I’ll receive a notification about a news story and when I open the notification I can’t find the article anywhere! Sometimes, yes, I’ll be taken to the article for which I tapped on the notification. But other times, like just a few minutes ago, it takes me the the main page and I can’t find anything related to the story I wanted to read about. 1 star, download another news source.
Whenever I receive a breaking news alert and I tap on the alert notice on my screen, I'm never taken to the story. It just takes me to the main page of the app and I have to search high and low for the story. Most of the time I'm unable to find the breaking news story. Also, when trying to bring up the weather, the app crashes.
Best news source in the valley, and thank you for being honest on both side of the story.
The FOX26 Fresno News app delivers news, weather and sports in an instant. With the new and fully redesigned app you can watch live newscasts, get up-...