Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Los Angeles Rams, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Fairly user friendly. They always have up to date content. Anything you want to know about the schedule or in season records are all within the app. It’s fun to be able to flip through the player and coaching roster. My main frustration with the app is that it ‘times out’ or reloads almost every time you open it. If you are watching a video or listening to a podcast, you have to screenshot what minute you are at. Because next time you open the app to finish the video, it completely refreshes. Very frustrating if you don’t remember where you are at and it happens multiple times with some of their longer video content!
Every Sunday (Or Monday/Thursday) I am always really excited to look at the rams app and see what they have posted. Every game, they do a Loteria which is basically bingo where you need a five things to happen in the game that are on your Loteria sheet. (But they must be in a row!) If you achieve that, you can win rams gear along with memorabilia that you couldn’t find anywhere else. There is also a fun pick’em where you can pick the outcome of the rams game and more! I can’t believe that this is all for free! They also post rams wallpapers that aren’t just Google images. These are made differently and they look so cool! I have a whole folder in my phone with all the rams wallpapers. If I could give this a 100 star rating, I would.
The Rams Defense owns this lost. You don’t give up 21 points and expect the Offense to just go out and take care of it. Then when the Rams Offense comes back and gets close the Defense gives up more points. We played catch up all 4 quarters and our QB and Offense did one hell of a job keeping it close but that damage was done by the defense giving up 55 points. Our young QB and Offense did their best to keep the game close. Our QB is Awesome, but our defense is hurting.
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