Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Watched the piece on distance learning and charter schools. Thought the reporter slipped in a really low blow in her last comment about charter schools and did not give them a chance to reply. Completely unnecessary to the story . Left a very negative feeling to her report . 👎
I have been enjoying the news in the app on my phone for years. Lately there are so many ads in the articles that I do not enjoy using their app. When there is ad after ad in a single news article I would rather be doing something else so I usually just close the app. If I wanted to buy something I’d be using a search for that item. I may just delete the app and rely on other sources.
I use my app several times a day. I watch them loyally. They are always on it!!! I trust them to always keep me informed about my area and the world. Doppler Dave has always rocked and Walt and the news crews are Wonderful!!! Thanks Channel 10!!!!!!
NewsChannel 10 has the latest news, and sports of the Texas Panhandle.