Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The University of Michigan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the app, it has many good features, but ti wish it has those: 1) University ID as an Apple Wallet card 2) Recreational Building barcode support. The standalone app for rec sports is quite buggy and requires to re-login quite frequently.
this app would have a lot of functionality if it actually run correctly. it worked fine for years, and then started bugging out once i got a new phone. the most frustrating bug is the “back” buttons failing to work if the app isn’t rebooted every time. i also feel like the dining hall info only shows up 50% of the time, with some dining halls just not being listed for some period of time before magically reappearing. i understand that the devs may have other projects going on, but please optimize this app for newer cell phones, as it can be such an amazing resource when it runs correctly
Shows class schedule and dining hall menus and hours, which are both really helpful to have.
The Michigan App provides in-app messages and reminders related to academic life, personalized class schedule information, search based on places (cam...