Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Yohei Iwasaki · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game has the best sound effects that are very satisfying. Great music . I wish I could play the version I used to play a long time ago; it was my fave game. I’ll pay. Please make it available to old school papi missile fans
Sussy
The Papi games are truly amazing iPhone games, they are simple and fun and great for short sessions, just like a good iphone should be. Papi Missle nudges Papi Jump out of the #1 position for best Papi game. Papi Missle is simple but a lot of fun. My only complaint is that multi-touch is not enabled. I hope that in an update, they add multi-touch support so you can fire more than one missle at once. It would also be cool if you could updgrade your Papi missle launchers to reload more quickly.
OMG! Many enemy missiles are falling down to the Papi Town. Slide your finger from a military base to launch Mr.Papi (red ball guy) and break all the...