Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jakub Sobotka · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
An app that gatekeeps 95% of the content behind a paywall can’t make an update experience that is seamless and simple like every single other app that exists on the App Store. Great way to get people to uninstall your app for good. Thanks for nothing
Literally word for word copied the app my gf and I have already been using for a few months lol. should be sued tbh??
A 2-minute daily ritual for couples. Answer questions you'd never think to ask, send photos from your day, and actually feel close again. You check y...
| Name | Price | Type |
|---|---|---|
| Dragon Revival | $0.99 | One-time |
| Streak Restore | $0.99 | One-time |
| 3 Map Clues | $0.99 | One-time |
| Premium Weekly | $3.99 | Weekly |
| Weekly Spark | $4.99 | Weekly |
| Spark Monthly | $7.99 | Monthly |
| Unlimited access | $19.99 | One-time |
| Yearly Unlimited Access | $39.99 | Yearly |
| I Choose You x Unlimited (Annual) | $39.99 | Yearly |