Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jennifer Caldwell Brooks · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This program has helped me step-by-step in getting licensed by the state of California to open up my own child care! It has been some thing on my heart for the last eight years but I didn’t know where to start. With this program Jennifer and Crystal (my leaders) walked me and others in my group every step of the way. This app and program makes it easier and gives you EVERYTHING you need to be the best provider and giving you the ins and outs of options that will best help you meet the needs of potential clients in your area! I recommend nurture to anyone who is wanting to start their own business and Child Care!
Nurture prepares child care entrepreneurs to plan, launch and expand their home-based business. It combines self-paced learning with group support and...