Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Yunus Emre SURUCU · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I asked very specific questions, first response was not complete and very generic. When I asked for specific examples, it just responded “Sure let me know what you want to know” - wasting free credits. When I said that it still did not answer my question, it just respond that it will try harder - using last free credit. Completely useless “assistant”
Just installed and deleting right away. First , in response to my request, it replied Error, try again later. Surprise! Then I relaunched it and, in response to my request, it gave me options to pay. How do I know it is something I want to buy if it did not even give me a chance to try it on? It didn’t even warn me about the cost in AppStore.
From Russia with love or maybe it’s from a Russian bank. this is a most useful application for me an inveterate bookworm. For any leader who must make informed decisions quickly this is an invaluable tool.
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