Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stan Stukov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I keep downloading it and it keeps saying unsynchronized
When you are trying to register a new account, you will face a lot of problems such as your email already taken somehow (however it’s obviously not), and when you try to restore account by email, it will not work, because you haven’t created account, however it depends. When I tried another email, it worked for me, but email verification code would not let me go further. Even if you would resend it, it would send the same code, that will not work. To sum up, I want to say, that my review might not be objective, because I basically didn’t get an access to the application itself, however the overall impression of this app, might be higher, waiting for fixes
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