Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Qingdao Richmat Intelligence Technology Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is in desperate need of an update. There are some issues that are dangerous. Sometimes older adult adults or people with disabilities use these adjustable beds. I am one of them. When the buttons stick and the bed keeps going without stopping when you let off the button, there is no way to get the bed to stop moving. You can try the other direction, but it will keep going in that direction after pressing that button. The only way to stop it is to swipe out of the app so it stops sending the signal. In terms of programming, I believe there is a press command programmed, and the command should stop when released– press equals go and release equals stop, but sometimes releasing doesn’t register with the app and it keeps going even when you’re not touching anything. For someone with a disability, this could be falling over or falling out of bed. This is going to result in a lawsuit at some point. The website is Chinese, there is no support.
The app seems to have an alarm setting that shows up on a whim. Every night the head raises on its own whether I’m in the bed or not. I can’t find anyplace to reset the app. The massage timer doesn’t work. It shuts off after 10 minutes regardless. The setting feature allows for you to add a device but doesn’t explain what or how. Overall, a disappointment.
App says “Pair and test base” but I cannot advance past this screen and there are no instructions on how to proceed. I’ve chosen the model and double-pressed the “pair” button on the base but the app does not respond.
Idealbed Designed to improve the quality of life of our customers Idealbed It is a dual motor device or single motor device that uses a mobile phone f...