Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sam Miller · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I find this app really helps me avoid accidentally leaving Yorkshire and thus all the mental health pitfalls that come with that.
I inadvertently left Yorkshire recently, fortunately ‘Am I in Yorkshire’ notified me that I had crossed the border so I was able to turn around and go back. Phew
So simple and reet gud features, tis a must have app for anyone Yorkshire! Brilliant design, only app in the whole App Store giving me notifications crossing into Yorkshire. Completely VoiceOver friendly, fully accessible!
Ever wanted to be warned as you leave Yorkshire? Ever questioned whether you were in Yorkshire right now? Ever wondered how long you've spent away fro...