Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗brandVR · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I think it's absolutely horrific that an app that's designed to get children interested in science is completely ignoring the blind community with an app that doesn't incorporate the voiceover program. I've participated in UC Davis is scientific endeavors in the past and this is really the first time I've ever run into something completely inaccessible. This needs to be fixed immediately. Completely unacceptable
Incredibly educational. I have spent a lot of time at Lake Tahoe and I learned quite a bit from this app. My kid loved using this app while we were at the beach. He enjoyed teaching the rest of the family about lake warming and impacts of algae. Highly recommend for all individuals.
This app is great! There’s lots of great information and finding the different tessies is very fun
Find Tahoe Tessie is an Augmented Reality (AR) app where users can learn more about how climate change is affecting Lake Tahoe through the search for...