Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Greater Evansville Media LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It really didn’t have any events on it when it was launched and it has nothing new on it since then. It’s a waste of phone memory. Honestly, it’s just better to use Facebook events since most local businesses don’t want to pay money to the app’s owner to advertise.
I downloaded this app just to find out out of the 12 things advertised for the app it only has three of them to choose from and on top of that it doesn’t have a updated calendar; all events go back to April and May
I stood in a really long line for a long time being told that ticket holders had to stand in this line..After 30 minutes we got closer to find out we could go to other entrance because I purchased $30 premium tickets..It would have been nice knowing this ahead of time..Very disappointing..Bad communication on your part and I feel I wasted my money
EvansvilleEvents.com’s APP brings a geo-friendly event calendar, festival map and event information, food journey’s and crawls challenges, ways to get...