Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗iMel Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s stupid how people do this first I get the game it started cute but now it’s saying I need to pay without any other way of getting gems I will have you know my account isn’t full of money and I am not buying gems even though the choices I want are money needed pointless if you don’t want to spend money be my guest if you do
Seemed cute at first, set in an interesting world… then 5 minutes in it forces you to make a choice and reveals the horrible monetization. $1 for the first “good” choice, with no way to earn any in game currency. Not sure how frequently it will prompt you for this. And I Have no idea if future choices cost more. No idea how these choices effect the game or if it has multiple endings. Would have loved to play it, but they didn’t give me enough to know if it would be worth paying for. Unless they come up with a better way to play, I sadly will not be coming back to this.
Every choice you make matters, and it can change the course of your romance! Dozens of interesting dramas are waiting for you! *Overview* It is set...
| Name | Price | Type |
|---|---|---|
| Premium Choice 01 | $0.99 | One-time |
| Premium Choice 09 | $0.99 | One-time |
| Premium Choice 15 | $0.99 | One-time |
| Premium Choice 05 | $0.99 | One-time |
| Premium Choice 04 | $0.99 | One-time |
| Premium Choice 03 | $0.99 | One-time |
| Premium Choice 16 | $0.99 | One-time |
| Premium Choice 07 | $0.99 | One-time |
| Premium Choice 11 | $0.99 | One-time |
| Premium Choice 02 | $0.99 | One-time |