Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗GOOD WAYS NETWORK CIC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
At last, the app is out years after my first email with SlowWays founder asking what ‘this slowways stuff’ was about. What’s not to love? Walk, trail blaze, and just enjoy.
I found this to be unintuitive and confusing. You can click on routes and sometimes details come up, sometimes not. It’s also not clear which routes have not been reviewed at all, which would be good to know if you want to help review them. Great project and hope you can iron out these difficulties so as many people as possible can get involved.
Looks nice and is easy to use. Look forward to taking it for a spin on a walk
We are creating an ambitious national network of walking routes connecting all of Great Britain’s towns and cities, and we need your help! Slow Ways...