Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗New Forest National Park Authority · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Excellent app. Just got back from a lovely long weekend in the New Forest and this app gave us the opportunity and the confidence to explore so much more than we would have done otherwise. GPS works brilliantly and the four walks we done were beautiful. I wish there were more apps like this for walks in other areas of the UK!
There are a lot of positives to this app - good for finding walks and ensuring you don’t get lost! We definitely wandered further than we otherwise would have. HOWEVER some of the village walks took place on busy roads which had no footpath - this was not fun with a dog and can’t imagine a family would feel safe with younger children. It needs better specifications about where you will be walking and who it would be suitable for. With a bit more development and more walks added it will be an indispensable app.
I used this app for a 1.5 walk. Firstly it’s great for basic functions but has some annoying quirks. The gps pointer is good but stupidly when you lock your phone it resets the app so when you re-enter it you’re back to the main page and have to then go into maps, search your position. Chose the route you are on and zoom back in. Absolutely ridiculous. If the route we did was say 5miles It would be impossible to keep using the app. Forget a 27 miler! Add a favourites button or stop the app resetting when you lock your phone. No one wants to leave their phone open and unlocked for 3-5hours! Also you can’t filter the suggested routes down by distance or location. It’s just a free for all on suggestions. Improve these and it would be a decent app.
Try 45 free walking routes around the beautiful New Forest devised and tested by National Park rangers. Each walk includes GPS navigation to help y...