Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Erabit Studios · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Pros: Cute graphics and fun gameplay. I really enjoyed it until about halfway through story mode when some issues popped up: Frequent crashing. Difficulty issues: I can’t seem to beat many of the challenges/smash because I can’t upgrade towers (no way to farm more materials?) so I’m stuck. Possibly I upgraded poorly, but there is no upgrade reset so I’ll have to start a new save file. I also see no way to spend all these gems after purchasing all gem towers. I think most of the issues are from moving the p2w game over to the full version so I’m hopeful they’ll do some updates to work out the kinks.
I downloaded the free version first. As I was playing I thought “this game would be great without iap” Well ads were not working on it so I went to check for an update. Then I see the paid(Full game) version. I hit the jackpot! Well not so fast… This paid version seems to be a stripped down version of the free version!! No upgrading traps etc. Kinda felt burnt. I am going to keep playing a bit and maybe the upgrading traps opens up later in this paid version? If so, I will update my review. Edit- so yeah the main focus is on the F2P version. Bummer. Guess I will go back to that one.
I really love this game. I am really happy that I have. a choice to watch a video to try new defenses, and earn more coins. Most games you just miss out on these things if you don't have money to play. That sets this game a part from other games. It's a little hard by the 2nd chapter but I love a good challenge. Great graphics, fun characters..
※ Introduction Defeat all invaders to protect your sweet candies! Unlock more unique traps to enjoy “WOW” moments with trap combos. Travel through Nig...