Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗William Bout · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There are limited film stocks and even though there is an option to request film stocks be added, the developer ignores them. The UI is excellent and the app doesn’t do too much. Strangely, it lets you add cameras but not add film! This is a very strange design decision and definitely a problem since the app has zero support. It could be a solid 5 stars but lack of support and the curious design decision lands it only 2 stars.
App is great. I usually update my current rolls as I remember to open the app or after a day of shooting. And then archive after I’ve had them processed and scanned. I don’t really use it as I go out and shoot but definitely could see it used that way. Would really only add a few things. A way to undo a deleted roll (I added notes and photos and completed everything then accidentally deleted it from the page instead of archiving and had to start over). Would also be nice to add multiple photos to a roll at once instead of one at a time currently. Also would love for a film inventory feature so I can see what my current film fridge is stocked with on the go.
Keep track of your rolls of film