Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zia Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love this app, I can do the majority of my banking through the app and at my convenience. Super easy to use. Love that I can set up alerts for my debit card.
I was hoping you would put back the quick view at the home page if we wanted to look at it. Like before. Thanks, Fabianr76
Sad to see Zia go to an incompetent App developer. The app DOES not work and is so poorly implemented that it is clear the developer has not done any testing whatsoever! First issue is when the user tries to enroll. The app developer is clearly not smart enough to check details (account number, social security number, and date of birth) on the first popup before proceeding to the next popup which asks the user to create a username and password. When there is an error on the previous popup (even when all the data there is CORRECT!) it clears all of the enrollment information. That is just amateur programming that wastes the users' time! Given that level of amateurism, I frankly doubt the security of the app!
Do all your banking from the convenience of your mobile phone 24/7. With Zia CU Mobile Banking, members can: • Send money to family and friends • Ea...