Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Anton Ananin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Класс
This is exactly what I needed. I recently bought a bike and wanted to keep track of all the money I save on gas when I don’t take my car. Most other apps don’t allow for decimal points, but this one does and it has a delete button on the calculator in case you type a number in wrong. On the flip side, there is no way to see the entries, so if you accidentally add a zero or forget the decimal there is no way to know what was entered. There is a subtraction button, but if you don’t know what you accidentally added then it doesn’t help.
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