Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Abacus · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really love this app! The vr is great quality and the book is so good!!! (Note you do need the book. And it comes with a VR.)
I use this app on iPad and it’s really heavy so it’s kind of good.
This is the second VR app from Abbacus that I can't get past the initial screen. Too bad, would have loved if it and their other one would have worked.
Join us on an amazing adventure across our universe, as we rocket to the stars in immersive Virtual Reality! Get up close to over 100 astounding celes...