Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sutra Fitness, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If you’ve stumbled across this app, I highly encourage you download it. I’ve taken classes with Lex for over a year on other platforms, and what she offers on MOVE is dynamic, challenging, and truly one of a kind. We see glimpses of community in the convos before and after her classes on zoom, and seeing other users comment on classes is a fun way to interact with the community Lex curates. Pilates, HIIT, and strength training classes are truly top tier instruction. She is a master in what she’s offering. On-Demand access to Lex’s library of classes is truly equivalent to having a personal trainer work with you inside your home. I’m one month into an annual membership and it is worth every penny.
WARNING: highly addictive. Side effects include: visible abs, a sculpted lean physique, increased strength, balance, flexibility & happiness! This woman has changed my life. She is a creative genius with a profound understanding of how to sculpt the body. A year later, I remain excited for each & every workout. Alexis has vast expertise in dance, pilates, HIIT, & strength training. This results in a great variety of class formats, so you are super engaged & never bored. Personally, I do one of each of my favorite formats, which are about an hour long, 5x a week, & a stretch recovery class on day 6. Yes, she even has recovery/ stretch classes & short workouts too! Each workout is a sweaty treat & between her positive, empowering energy & the super playlists, you will sweat, sculpt & have a blast. Alexis is so kind & authentic, it soon feels like working out with a wonderful friend.
If you’re looking for the best workouts and instructor this is the app for you! Lex is absolutely amazing. I saw results within a few weeks after I started working out with her. She’s changed everything for me and so many people. Highly recommend. Workouts are killer, best sweat ever!!!
Move by LEXFISH is a health and wellness fitness platform on a mission to create a more mindful and attainable way of movement. You’ll experience a tr...