Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BankUnited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is extremely disappointing considering that it’s a bank app. This app can be so much better and if they really decided to invest some money into their own product I think bank United can have all a lot more potential. Please consider getting a new developer.
The mobile deposit feature is terrible. Getting checks to deposit should evoke a positive emotion but instead I dread it. It’s not unusual for me to waste an hour or more to deposit a single check. I get error messages back to back about how the endorsement cannot be read and my endorsement is a stamp that’s clear as day. I have my personal accounts at 3 other banks and none of them give me these issues.
Mobile deposit gives error messages frequently and I end up have to go to a branch.
We’re bringing the bank to your business with BankUnited Lynx mobile! BankUnited Lynx provides the convenience and accessibility that today’s commerci...