Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Meredith Schuler · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App is unbelievably poorly designed. Sign in is highly frustrating. You either have to use a code, or maybe not, if you would rather use a password. But either way, if you wait for a code to come to your email, or use the password you created, the app rejects either one. Then you get a host of emails that say “your blue golf sign in code is 0000 (or some other useless four digit code). No explanation as to what “blue golf” means since all you are trying to do is get a simple golf pass. Go ahead, try all the four digit codes they send - they won’t work. Eventually you’ll get mad, wonder if your application fee ever bought you anything, and you’ll write a nasty review like I’m doing. Don’t know who designed the app but they chose the wrong career.
I am 75 YO and this intakes far more work to set up and get in. I will fool with this for now but will not renew next year. Not worth the price of admission to me. This has not been a pleasure. Now that I am in I am clueless as to what to do!!! And the no fun, NOT easy begins anew!!! I am a dinosaur and like all the rest I will die but not for the lack of trying.
The South Florida PGA GolfPass app for iPhone. Key Features: • View SFPGA GolfPass tournament info and leaderboards. • Find GolfPass courses and cour...