Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tru Bru Organic Coffee · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is so cumbersome. I don’t want to download a million apps. So dumb.
No work around for a forgotten password, tried to make a new account since it won’t send me an email to reset my password and now it’s saying that phone number is already in use. Can’t order online either without logging in so tried the app again and can’t get into anything to order. Spent so much time trying to order.. just gave up. They have to be losing business by making you log in to place a quick pick up order.. definitely don’t recommend this route for customers.
Tru Bru Organic Coffee Rewards App - Earn and track your rewards at participating stores Features: - Check in on in-store tablet with QR code on app...