Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Youssef Ahmed A Saleh · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Works great, not complicated at all 👍
The food is great, shame the app is nowhere near as good. App works fine on the iPhone but has a weird fault on the iPad that forces you to confirm your phone number when it’s already correct and doesn’t allow you to complete the order!!! Must work harder??
Usual cracking food from these guys always come up trumps. App is easy to use. No probs from me 👍🏼
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