Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Color and Light Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love these products. They are beautiful in every way. Biggest issue I have is that I’ve discovered if I leave the house or go off WiFi and reconnect my phone to my wifi, the lights won’t connect unless you unplug them and plug them back in. The connection is only last for the duration while you’re home. Once you leave, the connection is broken and you’ll have to unplug and plug them back in to get them connected. It’s a workaround. Albeit not a fun walk around. There has to be a fix that prevents the plants from dropping and not being able to reconnect after you’ve left your home and come back.
I bought 2 Monos lamps as soon as they were available. This is a elegant ambience effect lamp. Unfortunately, the only way to effectively program the colors, pattern, and brightness, is through the app, which never seems to be able to connect to either of my lamps. Additionally, it's frustratingly unable to find the lamps when detecting devices in pairing mode. The function button on the side, which must be held for several seconds, is inconveniently located and takes a good deal of pressure to depress. Maybe V2 of the lamp will be better.
This is a great company that cares about their customer base and improvements are coming, just have to be a little patient as they are a small company. They have great customer support which I can attest to that personally. The app is getting better with each update! It’s only getting better from here on in. I have the mini fluora for a year plus now and I’m still very happy with the purchase!
The Fluora Mobile App is used to control the Fluora houseplant. The Fluora houseplant is a revolutionary new 3d LED lighting product for the home that...