Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adam Tow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded the 30 day trial version and had a pretty complicated set up that I was trying to implement in my recording studio with the VFA feature and multiple cameras and audio sources. when I sent a support request through the app the developer himself scheduled a time to work through my issues with me. Adam spent quite a bit of time working with me and was incredibly kind. I was able to achieve what I wanted with his help and this app and I can see it is capable of so much more. The versatility and customizability is incredible. MixEffect has brought a whole new dimension to the ATEM hardware. 5 stars all the way.
Dear developer: THANK YOU. You’ve unlocked what was missing from Blackmagic’s system. It’s evident you had a passion to deliver a solution that so many people wanted but didn’t have. You brought an extremely polished and well thought-out product to the world of Blackmagic. This app allows me to remotely setup, execute, and maintain a live broadcast… and so much more. I can even hop between my ATEM 2/ME and my ATEM Mini Pro systems since they’re on the same network. You’ll find this app to be the perfect counterpart to the Mini Pro. It allows you to setup and monitor livestreams and recordings from an iPhone or iPad, so you don’t need to keep a computer around for the ATEM software. When I got the Mini Pro and discovered it only had a button for UPstream, I found my workaround in this app because it has the downstream keys. Super helpful! There’s a LOT to this app. I can’t cover everything (nor should you have to read my many words!) Download it, try the gracious 30 day free trial, then buy it. Support the developer! There are frequent updates with bug fixes and even new features. Completely worth the price. Thank you again!
This app is a must-have for live broadcast ATEM workflow. My ISO Extreme runs streaming and distribution in our livestream-enabled performance venue. As the operator I am a one man tech team and I must on occasion sprint across the floor to deal with (insert gig nightmare here) and having MixEffect on my hand ensures the booth is never left alone. I can sit at the bar and control my livestream, video distribution, camera audio levels, supersource, you name it. All with a beer in my other hand, or while problem solving on stage. I can watch a distro monitor and keep myself out of the active camera shot. I can switch to image and mute audio in an emergency while sitting on the toilet. Best $50 I ever spent on this iPhone.
MixEffect is a professional tool for controlling Blackmagic Design ATEM switchers from your iPhone or iPad. MixEffect’s familiar interface gives you...
| Name | Price | Type |
|---|---|---|
| 30-Day Trial | $0.00 | One-time |
| Small Tip | $0.99 | One-time |
| Medium Tip | $2.99 | One-time |
| Large Tip | $4.99 | One-time |
| Mega Tip | $9.99 | One-time |
| MixEffect Pro | $49.99 | One-time |