Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Soap Media · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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The courses are nice HOWEVER, it’s insane to me that you can spend almost $300 on courses and if you do not pay ANOTHER $288 then you lose all the courses you previously paid for!! I don’t think that’s okay at all so I can’t give a 5 star rating. I’ve gone through a lot this year that deterred me away from the app and courses but now the money I’ve spent will basically be wasted because I won’t be able to access the courses I’ve paid for.
Great courses and good global reputation. I also found various discounts when I used different searches before settling in the best discount for a course. Nice to have a mobile app to go along with the course.
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