Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sana Ali Khan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I got this game and as soon as I got it I was like, “Oh no. It’s one of those games.” It was literally so bad and also, woah every time I even touch the screen, I would get a minute add. Like, dude get your life together and make a good game.
You went way too far you said that there was a little girl that had her face smashed in a Bolivian and then you said that you were the most and you’re gonna have all your bone shattered and your tail ripped out from your stomach like come on way too far
CARTOON CAT IS TERRIFYING! IT SAID HE SMASHED SOMEONE TO OBLIVION!!
This app will allow you to receive a call from your favourite scary characters: Cartoon Cat Horror and Cartoon Dog Horror after opening the app you ca...