Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Veesus Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Wanted to try their Gaussian splat viewer, but no app functions are available unless you give camera access, and it immediately starts running the camera once you open the app, before you can select a mode. Why? Scanner apps generally don't do this until you start scanning. They might be illegally harvesting facial data, but regardless, the file browser didn't work and I wasn't able to even pick a file to try to open, so any potential shady activities aside, it just doesn't work.
Using Zappcha to capture point clouds couldn’t be easier: • One touch to start scanning your object • Simply move your device slowly around whatever...