Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Optima Marketing · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I especially like the map to help see where all the wineries were compared to our hotel. Discounts were very good - paid for itself after two stops ($15 + $10) and we hit probably 6 or 7 more places over the next 2 days.
I planned two days of my Finger Lakes trip using the app! I wasn’t sure which wineries, breweries and lakes to spend time on and I decided to follow the offers and recommendations of places to visit in the app. So helpful and easy to use!
I had the old version which wasn’t working. Reinstalled the newer version but was still having issues. Got a message from support, reinstalled again and it’s working great! I’ve been getting the card for years and love it. Just didn’t want to carry a paper list of wineries everywhere. The app is a charm! Thanks Jeff!
The #1 app for anyone visiting the Finger Lakes. Free App Includes: - Finger Lakes Map & Directions - Profiles of Wineries, Breweries & other dest...