Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Katharine Yovin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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I have followed Katie’s fitness videos before she even started the app and have always got the most from them! I have gotten all of her workout bands when they first came out! Once she started the app I knew I wanted to get into it but timing and everything put it off until….I got pregnant and she released the pregnancy program and birth prep on her app. I instantly signed up and have been consistent this whole pregnancy (34 weeks now) and have felt so much more energized and refreshed. I am so thankful she has put every stage of life into this app to keep up with my fitness and make it a priority whether I’m pregnant or not!
I have been doing Katie’s workouts and challenges for a long time now. She is the very best!! She is super motivating, upbeat, and knowledgeable about fitness. She is also very engaged with everyone she works with. I have gotten amazing results (both physically and mentally) with Katie’s help- something that I have yet to find with any other coach. I just got this app and it has everything! It has programs, individualized workouts (home & gym), an educational blog, grocery guide, nutrition information, a place to track your workouts and progress, etc. It is very user friendly and easy to figure out. I am so excited to start using this app and would recommend it to everyone!
Thrive is more than just a workout app—it’s a women’s fitness and wellness community designed to help you become the strongest, healthiest, and most c...
| Name | Price | Type |
|---|---|---|
| Monthly Subscription | $24.99 | Monthly |
| Monthly Subscription | $34.99 | Monthly |
| Yearly Subscription | $189.99 | Yearly |
| Annual Subscription | $229.99 | Yearly |