Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lander Enterprises, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The prices are more expensive in app than on the website. It also lies about the discount you receive. It says 50% off in the app, while the website varies between 30-36% off, and the website is still cheaper somehow. It’s a big cash grab, and they don’t allow you to change or cancel your subscription in the app. What’s the point of the app? It’s this: to make you spend more money than is necessary. Other than that, it’s not useful. You can do everything on the website, cheaper, with more access. Still a rip off though.
AutoBrush and their kids brushes have basically changed our lives. It used to be such a constant struggle to get our kids to brush their teeth. And now they love it. We are subscribing to the foam toothpaste which they really like. And it was very easy to navigate and find out how to do it in the app. I also get special offers etc via the app.
I heard rumor that you could get app exclusive deals on the Autobrush products and I was right! Also a plus to be able to checkout and do everything just within it. No complaints about the extra content either 👍🏻
Autobrush® is the first and only ADA Accepted U-shaped toothbrush, giving you a complete clean in just 30 seconds. Its unique full-mouth design delive...