Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hellotoon, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app looks like CRAP but trust me it is AMAZING!!!😊 The poses are annoying but kinda cute! And the overall look of the game is incredible! ✨✨🤩🤗😻
When I first got this app there was only a few items but everything was unlocked, but now basically everything is locked, we only get 3 hangers to purchase items and we have to watch ads the rest. Now I don’t know if the items will keep after a whole day but I don’t really understand this. If the items do keep after watching ads, why do we need hangers? Anyway I really love using this app the characters are real looking and thats whats so great about it.
It is lagging so much
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