Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Meg Miles · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Updated November 2023: One of my best friends and I just had our babies a week apart from each other. We both did your pregnancy guide and LOVED it. We were just talking on the phone about our birth experiences, in tears talking about how much your guide helped us and how we felt so prepared going into birth this time around. We both had moments that were challenging during birth, but I just thought it was so cool that we agree your program helped us push through those moments to have truly amazing birth experiences. 🫶 We love you Meg! Thank you for sharing this gift. Previous review: I’ve tried several workout programs and followed many people to find something that works for me. It’s so discouraging to search and search and come up short. I found everything I’m looking for with Meg—incredible workouts, an organized app, a healthy mindset about body image and food, and the kind of real-ness we crave in the people we look up to. I love the new Wilma app and its layout. The workouts are fun and challenging. I’m excited to wake up every morning and workout with Meg. I’ve made so much progress since joining her previous app last September. So excited to see what will come! Love you Meg!
If you have tried so many times to lose weight or get in shape, but nothing has worked, give Wilma a chance. I have tried so many things, including Noom, and nothing has come close to helping like Wilma. Meg has shown me the absolute, tangible power of strength training. If you’re feeling stuck in a rut in motherhood or life - PLEASE give this app a try. Start small, just do five minutes of her workouts a day. I have built up to 20 minutes a day now. The impact on my happiness, motherhood, and life in general cannot be overstated. I had no idea strength training could do THIS MUCH. And I’m still not quite at a point where I do an entire workout every day. Give Meg a chance! Megs workouts make me excited, and if you care about aesthetics - HUGE bonus for the Wilma app and studio being beautiful. It makes a difference in looking forward to the workouts and adding to the beauty of my entire day. I cannot say enough good about the Wilma App. I have never felt so capable to actually lose the baby weight. The key is to start SMALL. Set low expectations and slowly grow them. It takes time to improve at these workouts but if I can do it, truly anyone can. Thank you, Meg, for doing all the programming so all I have to do is follow along and watch myself transform.
I cannot say enough good things about the Wilma app! Meg Miles just knows how to do it!! Not only do you get weekly workouts (with a pregnancy, home, or gym option (or both like I have!)) but you also get daily challenges that make it fun and push you each day. I highly underestimate them. Meg does the home workouts with you in a video (like what?!), models the gym moves in short clips, and pumps you up everyday with the sweetest note. I was struggling getting to the gym every day after having my baby and my husband finishing up law school but the flexibility of the app allows me to get a workout in when I can’t make it to the gym or am short on time. This app has made all the difference for me! Meg is also the most encouraging, sweet, and genuine person and it SHINES through on this app! You leave Wilma determined to be a better person and ready to make things happen. Not because you’re comparing yourself to Meg, but because she makes you feel able to accomplish anything you set your mind to. I don’t know how she does it but I’m so grateful she does! Now run and buy that subscription!! You won’t regret it.
A personal trainer in your pocket. Workouts for every device and from anywhere. Fitness made simple. You hit "play" and we'll guide you through. Enjo...
| Name | Price | Type |
|---|---|---|
| At-Home Guide (Monthly) | $14.99 | Monthly |
| Pregnancy Gym Guide (Monthly) | $14.99 | Monthly |
| Gym Guide (Monthly) | $14.99 | Monthly |
| Pregnancy At-Home Guide (Monthly) | $14.99 | Monthly |
| At-Home & Gym Guide (Monthly) | $19.99 | Monthly |
| Pregnancy At-Home & Gym Guide (Monthly) | $19.99 | Monthly |
| At-Home Guide (Annual) | $139.99 | Yearly |
| Gym Guide (Annual) | $139.99 | Yearly |
| At-Home and Gym Guide (Annual) | $179.99 | Yearly |