Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Highlights Salons, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is great in theory but it’s impossible to use the remote check in because the app says you have forms to view before you can check in then won’t show you the forms. This has been a bug for at least 3 months. Three stars are because the check out process is pretty slick and the check in process was great when it worked. Update- it’s been six months and check in still doesn’t work. I suppose the app developers have moved up to other projects if you can’t fix a bug in 6 months. I keep reporting it to the front desk but obviously they can’t help. The only use for the app is to track my appointments.
I made a color and cut appointment. The salon called me to cancel the appointment I made and to reschedule. I rescheduled and drove to my appointment and was in the parking lot to do mobile check in and then the salon called me to cancel again and reschedule for a third time. I said no I need to get my hair done today I’m already here. They had a colorist so they said I could get my hair colored and come back another time to get it cut. I wanted it done together. They said I could get it colored there and then drive to another Gene Juarez salon that had an opening and get my haircut there. Ridiculous they want me to do that. Then they text me, your appointment was cancelled, call to reschedule. I was so upset with this business and not even an apology. I told them to remove me from their records, do not call or text me. I will find another salon. I wish I knew who the president of the company is and how to reach him. This is so unprofessional. Luckily I found a new salon and will never step back into a Gene Juarez salon ever again! I don’t recommend them. They just don’t care!
I had already paid when I made the appt. on the app so I didn’t bring anything with me and when I went in. It still asked for payment. Wouldn’t let me use saved cards on my phone , or Apple Pay . The app did show I had a saved card, but nothing happened when I clicked it . It said add a payment method . luckily I memorized my number . But now I’m not sure of I’m going to be charged twice or not . App wouldn’t let me check in. Says to wait until I’m in the vicinity . I was in the parking lot and then in lobby and it wouldn’t work .location services were set to always allow , although there is no reason to have them on 24 7. Most of my Apps I just select only while using . Whole point of you making me download the app was for contactless check in and payment , yet I had to utilize your staff for both things.
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