Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Plug In Digital · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great design and nice gameplay. Unfortunately there are a lot of bugs. Some as white screen for some amount of time, game freeze after some action or inside cinematic. I can’t finish last level.
Unique game with interesting play mechanics. There is an issue with in-app purchases not loading, and causes me to close and re-open app.
I am unable to purchase the expansions and the iCloud save feature does not seem to be working as well.
Iris and the Giant is a fusion of a collectible card game with RPG and roguelike elements. You play as Iris, who must brave her fears in her imaginary...
| Name | Price | Type |
|---|---|---|
| Challenge of Chronos | $1.99 | One-time |
| Path of the Ferryman | $2.99 | One-time |