Australian Fires. Bushfire Map

Sydney Srirak · iOS

Australian Fires. Bushfire Map

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Australian Fires. Bushfire Map screenshot 1Australian Fires. Bushfire Map screenshot 2Australian Fires. Bushfire Map screenshot 3Australian Fires. Bushfire Map screenshot 4Australian Fires. Bushfire Map screenshot 5Australian Fires. Bushfire Map screenshot 6Australian Fires. Bushfire Map screenshot 7Australian Fires. Bushfire Map screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Australian Fires. Bushfire Map Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
3.9 (187)

Rating Distribution

3.9
★★★★
187 reviews
5
17%
4
5%
3
8%
2
13%
1
57%

Top Countries

🇦🇺 AU🇩🇪 DE🇬🇧 GB
Reviews (3)
★★☆☆☆A-Pity12/29/2019
Could be better

The idea of having a single app for the whole country is good. Seems to be inconsistent between how it depicts fires between the states. NSW seems right. Victoria shows a fire covering almost the whole state which stops dead on the NSW border, which is useless when you’re trying to work out if a particular town is currently or imminently at risk. It looks like all you have to do is step across the border to NSW to be safe. Maybe in Victoria they show poor air quality but in NSW they show the fire’s border? I have no idea because the Map Legend doesn’t work. Without a good legend saying what the grey patches mean it’s kind of pointless. And what’s with the massive triangle of grey starting in NSW and stretching out infinitely across the country? I’m thinking maybe this app just can’t cope with the current fire crisis, maybe a case of TMI?

★★★★lqt11/19/2019
Usefulness constantly growing with regular updates

There is the basis of a good app here. I do like being able to move from State to State without using separate maps. However I’d like a legend of what all the symbols indicate. I am working many out bit by bit. Perhaps there is already a legend. If so, I haven’t found it yet. Would like a clear visual indication of area affected too as VicFires has. Would also rather a dropdown with info at the spot on the map, rather than be taken to a new screen. Again VicFires does this well.

★★★★★stephyltan11/16/2019
Informative and easy to use

Australian Fires allows you to stay informed in a simple and quick manner. The use of different emojis to indicate the status of a fire is creative, visually pleasing and provides a high level summary of what is going on and where, without having to drill down into too much detail. The addition of the search function now makes it much easier to search for a location, which is super helpful especially when you don’t know where a particular place may be. Good job!

Version History (14)
2.210/29/2020
2.112/22/2019
2.012/9/2019
1.912/8/2019
1.812/3/2019
1.712/1/2019
1.611/20/2019
1.511/17/2019
1.411/16/2019
1.311/14/2019
Available In (102 Countries)
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS
Supported Languages (1)
English
App Details

Australian Fires provides information about fire incidents throughout the country. Aggregating data from the RFS, CFA, FES and other various Fire and...

iOS App ID
1483733732
Content Rating
4+
Min OS
11.0
Size
15.3 MB
In-App Purchases
Yes
Publisher
Sydney Srirak
Au