Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Aeries Software, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I loved this app last year. I use it to take roll outside when I’m teaching P.E., but this year the app just says that attendance is locked. I contacted my district, but they said the app is just bad. This isn’t my normal experience so I don’t know what happened from last semester to this semester…
Last year this App worked fantastically for me. This year it won’t even let me log on :( I am a PE teacher and am constantly on the go from facility to facility (not sitting at a desk or in a classroom) and when it worked it was so great so I could provide the office with accurate attendance immediately vs. waiting to get back to my office later. Please make improvements!
The application apparently has a contract with many different schools and different localities. I’m sure they make a lot of money with these contracts. They need to invest some of these taxpayers money in troubleshooting and improving the reliability of your application.
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