Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Casa de Corazón · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Toured the local CdC and was told about how we would be able to check our spot on the waitlist thru their app. I figured like the other Child Care Centers I have toured they would outsource the app to a 3rd party. I was surprised to see they had their own proprietary app and the pamphlet in the materials we received really talking it up. I have been unable to gain access to the app once, each time getting an “error, try again” message. Read the other reviews and it sounds like once I do actually get into the app, the user experience is terrible. Kind of shocking that a critical child care app like this is so bad from a performance standpoint. What if there is an emergency or critical information that needs to relayed to parents? Why would you continue to use a broken in-house application (with a paid fee?) when there are readily available 3rd party apps? The company must know their app is non-functioning. While we absolutely loved our tour and experience in person, this application gives me 2nd thoughts about choosing CdC as my child care center.
I pay monthly for the subscription so that I can check the app throughout the day, but for the past week and a half the app keeps forgetting I have the subscription and prompting me to get one, and when I click to get one it loads a message saying I already have a subscription, then moves to a never ending loading screen. I’m not sure why this continues to happen, but I’m paying for a service I’m not able to use and it’s frustrating. It’s worth the money if it works, so hoping it’s a system error that can be corrected? Looks like others have run into the same issue…
Normally I would not give one star but as this is critical information that is provided at no charge by every other daycare it absolutely should work flawlessly here since we are paying for it. Every bad review already lists the issues I am experiencing so I won’t go through listing them out again. I find it very disingenuous and downright condescending that someone replies to all these bad reviews as the developer, yet not a single issue has ever been resolved based on what I’m experiencing. It is very clear to me that someone threw this app together and has no intention of ever resolving the issues. Perhaps consider that this one issue is enough for people to think negatively about the entire business and to share this with other parents considering Casa. It’s really a shame that the staff at the center do such a wonderful job and some lazy “developer” and corporate IT person put next to no effort into this. Until the app works properly I will continue to share this with anyone who asks me about Casa. These fixes are way too easy to get done for this to still be an issue. Do better!
With this app, parents are able to see where their child is on the waitlist, receive real-time updates about their child's day, listen to Casa's class...
| Name | Price | Type |
|---|---|---|
| Monthly Diary Access | $1.99 | Monthly |
| Yearly Diary Subscription | $20.99 | Yearly |