Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gleb Zakharov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this game for my great-granddaughter so much better than looking at the boob tube.
I believed I was paying for the entire app, I tried twice and instead it charged me and only opened one game each time .. everything else is locked. Expensive games, when each so far are all the same just different characters.
T
The app teaches to distinguish shapes, sizes and colors. Smart Toddler Shapes is suitable for children from 2 years and above. Simple and intuitive...