Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BrewDog · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve used this app twice now. The first time there was an issue with my order and a couple of items were missing (the brewdog team were very helpful), it would have been great to have an option in the app to report problems natively (much like Deliveroo for example). The user interface is nice but has a couple of rough edges, I wouldn’t say the design of the interface is a problem but it isn’t quite perfect (who is?). It would be great if the order tracking was a discreet part of the app instead of being external but I understand that the current solution is most likely more affordable for a smaller company. All in all I think this app is great, brew dog is providing a service unique in the brewing industry and have done a good job of implementing their concept given their scale. I would absolutely recommend this app if you’re looking for great beer delivered straight to your door. Beer is best in a pub with friends but cuddling up in-front of the telly with some is a close second. -Finn McGuigan
We’ve come so far! Works perfectly, and I’m so glad that Brewdog is back in action for the spring of 2021. Some of the best venues anywhere to hangout and meet friends, always with epic guest beers. May 2020: Order at table doesn’t seem to work very well right now. Possibly teething problems with the new service. My internet connection is fine - I downloaded the app and wrote this review using the same network
This has been such a great thing for me and my family. After working a day in the NHS I have been able to order pizzas and beer and bring it home to enjoy. The App itself is so easy to use and with a few clicks my order is placed. Well done BrewDog - five stars all round ⭐️⭐️⭐️⭐️⭐️
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