Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sam Bleckley · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So, I have had this app on my IPad for nearly a year, and I absolutely hate leaving reviews. If I’m prompted to review an app, I always skip over it, because I’m on a mission to do something and prefer not to have the distraction. This app, “Draw Every Day” deserves my time to review it, so here I am. At first I thought, well this is about as simple as you can get with a drawing app, nonetheless I proceed to draw and do my thing. Today, after many weeks/ months of drawing in this app, I really started to think about how much I appreciated it. In a World where artificial is the most common form of expression in the human brain, this app is a needed tool. Don’t get me wrong, there are times In frustration where all I need is a shape template because a moon I have drawn is lumpy and full of imperfection, I’m ultimately thankful it’s not available, because it forces you to improve yourself in the process of drawing. And that is what makes us Human. Learning, creating and being imperfect. That is what this app provides all of us. Simplicity, to use ur brain with the most basic tools to see what you can create by being you, your authentic self. Daily prompts to choose from, and a library calendar with all your art, mess ups and days where you skipped the day to create something authentic. One of the best features is that once the 24 hour period is over, that art is locked. You can’t go back and fix something that you noticed later. This is especially useful if you are someone who has a perfectionist personality. It teaches you to let go, appreciate the non perfect creativity that all humans have. And there is something to be said about that silent point of acceptance this app provides. So, thank you to whoever created this app. I hope it continues into many years of the new artificial world being ushered on this Earth, because it’s essential to all humans here, as our soul purpose is to create. XOXO
I have been using this app daily and I love most everything about it - especially that the prompt closes at midnight! I love the limited palette - but I don’t understand why there are just two of the three primary colors. I am developing my skills as an artist and understand the benefit of having constraints, but it is extremely frustrating to work from an image and be able to use blue and red but have no option for yellow at all. I do use it for b&w and tonal sketching, but at times I want to be able to more accurately express my vision which includes more than red, blue, brown and black. I’d happily pay to have yellow in the palette. Otherwise a perfect app. I’m likely to keep using this app, but I’m actively searching for an alternative.
I went looking for a daily art prompt for sketching and this is even better than what I had been hoping for! The "one and only one daily canvas" aspect is amazing for focusing me on a simple goal, and being able to see a calendar of my success is very rewarding. (If I could ask for one improvementin the tools, it would be to have an eraser that erased pencil marks but not ink! But I do also like the simplicity of doing everything with the smooth brush at varying widths, so I'm not fussed.)
At the beginning of each day, Draw Every Day gives you one blank canvas and a prompt. You have 24 hours to fill that canvas up with an ink drawing. Th...