Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗A&O HOTELS and HOSTELS HOLDING AG · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Doesn't work, kick out of the app during the booking on the different steps (had never finished booking once), glitches a lot in the different areas and can't add a key to the room.
jfc, the info on the app is fine, but the number of screens required to check in and the speed at which they open is ridiculous!
a&o Hostels App – book, check in, open the door Book accommodation, check in online, open your room door - your app for everything! With over 39 hos...