Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗South Central Power Company Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the convenience of paying through the app. However, there should be “other amount” option to select. There are times that it would be easier budget wise to pay more than the monthly payment option.
Love the app. Just wish u could make it more flexible in the amount that I pay. Sometimes I like to pay ahead cuz of my pay periods. An the dates of pay should be more flexible. Most of use that work get paid every two weeks and r pay day is the day after the due date. Just my opinion. Would like the app to be better.
I liked the red/green/dark green color coded usage on previous version. It was easy to see which day I used an excessive amount of energy. Now all the days are dark blue 😏🤨 you have to tap and compare to figure out of that is a high day for you or not.
Bill & Pay - Quickly view your current account balance and due date, manage recurring payments and modify payment methods. You can also view bill hist...