Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gannett · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The faux newspaper version is horrid. If I wanted a news paper I’d buy one, and that layout on a phone doesn’t not translate at all. This app actually makes sense and is much easier to read and navigate articles. That said it doesn’t get updated with the latest articles as fast and it’s not the native app chosen when opening an article from an email, while on my phone.
Great paper! Get your logins fixed! I have to guess on a direct login or using the online edition to get to the full paper.
I have read the newspaper for about 40 Years but for the last few years we can’t get it until almost lunchtime and so I have basically been reading it on my iPhone, but this new app doesn’t let me see the newspaper like the paper edition which I have grown to enjoy and from what I am seeing from the comments of multiple other people, I am not alone in wanting to see the actual newspaper on the app. I don’t believe I could ever get used to how you are doing it on this new app so I am praying and hoping that you will make changes to allow us older readers have what we want and are used to. Thank you, Mike Rowland, Carthage
From critically acclaimed storytelling to powerful photography to engaging videos — the Fayetteville Observer app delivers the local news that matters...
| Name | Price | Type |
|---|---|---|
| Monthly Digital Subscription | $12.99 | Monthly |
| Monthly Digital Rate | $14.99 | Monthly |
| Monthly Digital Subscription | $14.99 | Monthly |
| Fayettteville Observer Monthly | $19.99 | Monthly |
| Annual Digital Subscription | $69.99 | Yearly |
| Annual Digital Subscription | $79.99 | Yearly |